The studio · Paris & France

Twenty years turning
products into
3D experiences

From brief to launch, our team handles the entire process: modeling, texturing, real-time integration, and a proprietary AI pipeline to move faster without losing control.

Lampyre 3D modeling studio, Blender workstation
Wireframe modeling of a Taillardat Reuze armchair - Lampyre Studio
01 - Brief and inventory

We start by understanding what you have, not what you want

Before modeling anything, we build a complete inventory with you: every product, every color, material and size variant, and every option to integrate into the configurator. This upfront work avoids costly back-and-forth during production.

We also help you prioritize: what needs high-resolution modeling, what can be optimized for real time from the start, and what can wait for a phase 2. The brief is structured, documented, and shared with you before we start.

3D modeler at work in Blender - Lampyre Studio
Color variants of the Jieldé Augustin lamp - Lampyre Studio
02 - Modeling and texturing

A model true to the real product, not an approximation

Our modelers work from your drawings, samples or product photos. Topology is clean, UV mapping is prepared for texturing, and materials are created in PBR to behave exactly like their real-world counterparts under any lighting.

Art direction is built in from this stage: we don't deliver a generic model, we build a visual representation that matches your brand identity.

03 and 04 - Integration and delivery

From 3D file to final visual, all in-house

Once the models are validated, we integrate them directly into the 3DVue configurator or prepare them for rendering: studio packshots, contextual scenes, product animations or marketing videos. No need for an additional vendor, everything is produced here, in our pipeline.

For catalogs with many variants, our AI pipeline takes over: we generate hundreds of consistent visuals in batch, with the same quality level on every image, at a speed no photoshoot can match.

How AI fits into our pipeline →

How we actually use AI

Once your variants are modeled and integrated into the 3DVue configurator, we pull the real-time renders of each variant, for example every color of a sofa or every colorway of a promotional item, and feed them back into our internal AI pipeline to turn them into photorealistic packshots or staged scenes (an interior, a character, and so on).

The difference from a one-off use of a consumer AI tool: we process an entire catalog of variants at once, with a consistent result from one image to the next, something manual image-by-image retouching cannot guarantee at this scale. You get a complete catalog of visuals in a fraction of the time of a classic photoshoot, without sacrificing quality control, and always with human art direction behind every setting.

AI speeds up our production pipeline, it doesn't replace modeling work or art direction: that's what ensures the result truly looks like your product, not an approximate generation.

Wondering if AI will replace 3D studios? We took a stance on it →
Pipeline in 4 steps
01
Precision modeling
Clean topology, UV mapping, PBR materials. The foundation AI cannot substitute.
02
Setup in 3DVue
Colors, materials, camera angles, backgrounds. Every variant configured in one place.
03
Batch generation via the API
Hundreds of renders generated automatically, with no manual work per image.
04
AI post-processing
Material enhancement, integration into generated environments, color consistency across the whole catalog.

Full support, not just a configurator

Unlike most vendors who only deliver a configurator, we handle the entire process: modeling, exhaustive inventory of options, art direction, texture creation, packshots, integration and augmented reality. You don't need to coordinate several vendors, a single team follows your project from brief to launch.

20 years of experience in 3D modeling and animation
Studio based in Paris, working across all of France
A team able to handle any physical product: furniture, textiles, promotional items, accessories, sports, home equipment, medical devices, and much more
Lampyre 3D studio, workspace
Our studio
Paris & France
Working throughout France
Contact

Let's talk about
your project